Tag Archives: fashion design blog

My manufacturing nightmare: why a good sample is so important for a fashion product

Posted on October 17, 2012 by jane

I knew I was missing business. My shop was really booming, the holidays were fast approaching, and my boutique was low on inventory. I always hated it when I KNEW I could sell more if I just had the right …

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Bridal designer has a store that wants an exclusive — what to do?

Posted on October 8, 2012 by jane

I received a great question from a reader and I thought it would help other designers out there so here goes… Q: “I am a brand new bridal designer.  I am in talks with my first boutique.  She wants an …

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What NOT to say to a retail buyer

Posted on October 2, 2012 by jane

The other day I did a Webinar about how to talk to a retail buyer – including the script you can use (want them? check it out below). I got a bunch of great responses (thanks, guys) and also a …

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Want to know what to say to a retail buyer? I’ll coach you through it

Posted on September 10, 2012 by jane

Get in the Hot Seat! I’m looking for 2 designers who want to come\on the line with me during my next free Webinar, “What to Say to a Retail Buyer – The “Script” You Can Use”. That’s right, I’ll walk …

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Eleven tips for a great photo shoot (fashion product)

Posted on September 9, 2012 by jane

I got to talking to a group of designers the other day and the conversations turned to their Spring 2013 collections. It’s that time of year again.  Seems like every fashion designer I know is about to do their photo …

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Fashion Business Roadmap: How to get clarity in your business

Posted on August 15, 2012 by jane

I’m noticing a big, huge, monstrous issue with entrepreneurs lately.  Well, it’s probably been around forever but it’s seemingly ubiquitous to me right now. And it’s an issue I’ve dealt with in my own business – many times.  Too many …

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Why you need to put your photo on your fashion business website

Posted on July 23, 2012 by jane

This is really a pet peeve of mine. Designers: Why do so many of you resist putting a photo of yourself on the “About Us” section of your website? And it frustrates me not just because I personally like to …

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Why emerging fashion designers cannot compete on price

Posted on May 29, 2012 by jane

Last week I read a terrific blog post from Seth Godin called, “The Tyranny of Low Price”. I absolutely love Seth’s blog and I wish I was about a quarter as smart and insightful as he is. Seth explains that …

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9 Tips About Getting Your Line Produced With a Sewing Contractor (Fashion Product)

Posted on May 26, 2012 by jane

A designer asked me for a few quick tips for his first experience working with a sewing contractor. While there’s a ton more to say (and I cover it in the New Designer Program) I think this is pretty good …

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Should you do a trade show for your clothing or accessories line?

Posted on May 17, 2012 by jane

Today’s question is from an accessories designer – should I do a trade show? What if I’m brand new at this? Check out Jane’s answer – click below or watch it here. Was this helpful to you? Can you share …

Posted in Sales & Marketing, Videos | Tagged , , , , , , , , , , , | 1 Comment