Tag Archives: launch a line

How to use Pinterest to get more traffic to your fashion website

Posted on November 2, 2012 by jane

This is a guest post from Andreea Ayers of Launch Grow Joy. Fashion/Style is the third most popular category on Pinterest and the second most repinned category on the social sharing site. If that isn’t enough convince you that you …

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Fashion Business Roadmap: How to get clarity in your business

Posted on August 15, 2012 by jane

I’m noticing a big, huge, monstrous issue with entrepreneurs lately.  Well, it’s probably been around forever but it’s seemingly ubiquitous to me right now. And it’s an issue I’ve dealt with in my own business – many times.  Too many …

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Where to find trend information for childrenswear

Posted on July 31, 2012 by jane

Q: “I’m doing a little research for my children’s clothing line and want to put together a short trend report to show my investors that embellishments in kids clothing are “in” this year. I can find all kinds of information on …

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How will you make money with your fashion business?

Posted on July 28, 2012 by jane

At first sight, the title of this article seems silly. Duh, I’m going to sell my product and collect the money. Last Tuesday Let me tell you a little story about a designer I know and, believe me, this is …

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Why you need to put your photo on your fashion business website

Posted on July 23, 2012 by jane

This is really a pet peeve of mine. Designers: Why do so many of you resist putting a photo of yourself on the “About Us” section of your website? And it frustrates me not just because I personally like to …

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Why emerging fashion designers cannot compete on price

Posted on May 29, 2012 by jane

Last week I read a terrific blog post from Seth Godin called, “The Tyranny of Low Price”. I absolutely love Seth’s blog and I wish I was about a quarter as smart and insightful as he is. Seth explains that …

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Free Video Training Series With Jane and Anna

Posted on May 15, 2012 by jane

Get out of Your Garage and Into Nordstrom Welcome to our new free video series! Video #3 is ready!! Enter your name and email below for immediate access.   Sign up here to get the next free training video! You’ll …

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Selling Your Fashion Product: B to B vs. B to C

Posted on April 13, 2012 by jane

Retail buyers don’t really care too much about your design inspiration, your process, your training etc.. What do they care about?  Watch the video now. Did you like this video? Then pass it on and click the LIKE button below! …

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When your sales rep is not getting orders for your fashion line (VIDEO)

Posted on March 13, 2012 by jane

Q: “What should I do when my Showroom rep has shown my line at 4 shows and not taken a single order? Meanwhile, I’m pitching it to retailers myself and taking orders. What’s wrong?” A: Watch the video.   While …

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5,000 people coming to see Jane speak on March 24th at the Creative Chicago Expo

Posted on March 9, 2012 by jane

The Chicago Creative Expo is coming up and I’m doing a workshop about what to charge for your work. And YES, they are expecting 5,000 attendees at the Expo this year! OK, I guess they aren’t all going to be …

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