Tag Archives: start a clothing line

If You Do Everything Yourself in Your Fashion Business, What Happens?

I am thrilled to be able to share this article today from Vianza’s Mita Patnaik. I absolutely flipped when I first read it because I think it hits home on some issues that really hold designers back. Things like – are …

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Selling Your Fashion Product: Getting Over the Fear That Stops You

The longer I coach entrepreneurs, the more I start to notice that sometimes there is very little difference between those that succeed and those that fail. At least on the surface. Sometimes I look at 2 designers and think… Both …

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How to use Pinterest to get more traffic to your fashion website

This is a guest post from Andreea Ayers of Launch Grow Joy. Fashion/Style is the third most popular category on Pinterest and the second most repinned category on the social sharing site. If that isn’t enough convince you that you …

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My manufacturing nightmare: why a good sample is so important for a fashion product

I knew I was missing business. My shop was really booming, the holidays were fast approaching, and my boutique was low on inventory. I always hated it when I KNEW I could sell more if I just had the right …

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Eleven tips for a great photo shoot (fashion product)

I got to talking to a group of designers the other day and the conversations turned to their Spring 2013 collections. It’s that time of year again.  Seems like every fashion designer I know is about to do their photo …

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How will you make money with your fashion business?

At first sight, the title of this article seems silly. Duh, I’m going to sell my product and collect the money. Last Tuesday Let me tell you a little story about a designer I know and, believe me, this is …

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Why you need to put your photo on your fashion business website

This is really a pet peeve of mine. Designers: Why do so many of you resist putting a photo of yourself on the “About Us” section of your website? And it frustrates me not just because I personally like to …

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How I got an appointment with a head buyer of Neiman Marcus

Today’s video gives you the details about how I scored an appointment with Neiman Marcus with only ONE postcard. I’m doing this topic again because I hear SO many designers tell me they are nervous, apprehensive, unsure, even scared-as-hell, to …

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Why emerging fashion designers cannot compete on price

Last week I read a terrific blog post from Seth Godin called, “The Tyranny of Low Price”. I absolutely love Seth’s blog and I wish I was about a quarter as smart and insightful as he is. Seth explains that …

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9 Tips About Getting Your Line Produced With a Sewing Contractor (Fashion Product)

A designer asked me for a few quick tips for his first experience working with a sewing contractor. While there’s a ton more to say (and I cover it in the New Designer Program) I think this is pretty good …

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